Best Subaru Dealerships in Tampa, Ranked by CarEdge Data
This is the CarEdge Dealer Transparency Index ranking for Subaru dealers in the Tampa metro. We graded every Subaru dealer in the area with enough verified out-the-door quotes to score with confidence — using real PDFs, emails, and signed deals, not Google star ratings.
9 Subaru dealers in Tampa currently clear the data threshold. Here’s how they rank.
Last updated November 11, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.
What is the best Subaru dealer in Tampa?
The best Subaru dealer in Tampa by verified out-the-door price data is Subaru South Tampa (Tampa, FL): A grade, 100/100 across 13 quotes from the past year, with no quoted add-ons in its 13 quotes from the past year.
Close behind:
- Bert Smith Subaru (St. Petersburg), A grade, 100/100 across 12 quotes from the past year, with no quoted add-ons in its 12 quotes from the past year.
- Sarasota Subaru (Sarasota), A grade, 98/100 across 16 quotes from the past year, with $1,296 in dealer fees, under the FL median of $1,299.
Best for:
- Lowest dealer fees: Subaru Lakeland (Lakeland), $999, against the FL median of $1,299.
- No quoted add-ons: Subaru South Tampa (Tampa), none in its 13 quotes from the past year.
- Most quotes, past year: Sarasota Subaru (Sarasota), 16 quotes from the past year behind its A.
Among the A and B dealers ranked on this page.
Full ranking, dealer fees and quoted add-ons for every graded dealer are below.
Top 9 Subaru Dealers in Tampa
Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.
#1 — Subaru South Tampa
Grade: A · Score: 100/100 · Tampa, FL
Subaru South Tampa is the top-graded Subaru dealer in the Tampa metro by verified data — A grade, 100/100, based on 13 quotes from the past year.
- Dealer fees: $1,195 — below the FL median of $1,299
- Quoted add-ons: None in 13 quotes from the past year
- Quotes, past year: 13
See full review & verified quotes →
#2 — Bert Smith Subaru
Grade: A · Score: 100/100 · St. Petersburg, FL
Bert Smith Subaru put no quoted add-ons on any of its 12 quotes from the past year — rare for an A-grade Subaru dealer.
- Dealer fees: $1,205 — below the FL median of $1,299
- Quoted add-ons: None in 12 quotes from the past year
- Quotes, past year: 12
See full review & verified quotes →
#3 — Sarasota Subaru
Grade: A · Score: 98/100 · Sarasota, FL
Quoted add-ons showed on only 13% of Sarasota Subaru’s quotes from the past year — restrained by segment standards.
- Dealer fees: $1,296 — below the FL median of $1,299
- Quoted add-ons: On 2 of 16 quotes from the past year (13%)
- Quotes, past year: 16
See full review & verified quotes →
#4 — Subaru Of Wesley Chapel
Grade: A · Score: 98/100 · Wesley Chapel, FL
Subaru Of Wesley Chapel keeps the F&I office out of it: no quoted add-ons in its 10 quotes from the past year.
- Dealer fees: $1,199 — below the FL median of $1,299
- Quoted add-ons: None in 10 quotes from the past year
- Quotes, past year: 10
See full review & verified quotes →
#5 — Conley Subaru
Grade: A · Score: 92/100 · Bradenton, FL
Quoted add-ons showed on only 7% of Conley Subaru’s quotes from the past year — restrained by segment standards.
- Dealer fees: $1,411 — above the FL median of $1,299
- Quoted add-ons: On 1 of 15 quotes from the past year (7%)
- Quotes, past year: 15
See full review & verified quotes →
#6 — Subaru Of Port Richey
Grade: B · Score: 86/100 · Tarpon Springs, FL
Subaru Of Port Richey put quoted add-ons on just 13% of its quotes from the past year — light for a B-grade dealer.
- Dealer fees: $1,684 — above the FL median of $1,299
- Quoted add-ons: On 1 of 8 quotes from the past year (13%)
- Quotes, past year: 8
See full review & verified quotes →
#7 — Subaru Lakeland
Grade: B · Score: 85/100 · Lakeland, FL
Subaru Lakeland earns a solid B on verified data — dealer fees at or below the FL median. The one watch-out: quoted add-ons show on 50% of its quotes from the past year.
- Dealer fees: $999 — below the FL median of $1,299
- Quoted add-ons: On 2 of 4 quotes from the past year (50%)
- Quotes, past year: 4
See full review & verified quotes →
#8 — Subaru Of North Tampa
Grade: C · Score: 77/100 · Tampa, FL
Subaru Of North Tampa’s dealer fees of $2,090 run $791 above the FL median of $1,299. Ask for an itemized OTD before signing.
- Dealer fees: $2,090 — above the FL median of $1,299
- Quoted add-ons: None in 8 quotes from the past year
- Quotes, past year: 8
See full review & verified quotes →
#9 — Morgan Auto Group
Grade: C · Score: 70/100 · Tampa, FL
Morgan Auto Group’s dealer fees of $2,085 run $786 above the FL median of $1,299. Ask for an itemized OTD before signing.
- Dealer fees: $2,085 — above the FL median of $1,299
- Quoted add-ons: On 4 of 13 quotes from the past year (31%)
- Quotes, past year: 13
See full review & verified quotes →
Limited Data
These Subaru dealers in the Tampa metro have verified OTD data, but not yet enough quotes from the past year to rank. We’re actively collecting more quotes for these dealers.
- Fitzgerald Subaru Clearwater (Clearwater, FL) — based on 2 quotes from the past year. View dealer page
- Verena Automotive Inc. (Clearwater, FL) — based on 1 quote from the past year. View dealer page
- Crown Automotive Group (St. Petersburg, FL) — based on 3 quotes from the past year. View dealer page
About the CarEdge Dealer Transparency Index
Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.
Only quotes from the past year count. We split them into four groups, newest first: the newest counts 50%, then 30%, 15% and 5%.
Each dealer’s transparency score (out of 100) is weighted across four dimensions:
- Fee Transparency (30%) — Are the dealer’s fees reasonable? We add up every dealer fee and compare the total with the state median.
- Add-on Behavior (30%) — How often does the dealer include quoted add-ons like paint protection or theft deterrent, the kind you can’t say no to? Add-ons the dealer marks as optional don’t count against them.
- Price Accuracy (30%) — Does the advertised price include every charge you have to pay? We check each quote against the vehicle page: dealer fees, add-ons, the advertised price and the discount.
- Data Quality (10%) — Does the quote list taxes, dealer fees, add-ons and government fees each on its own line? Each one is worth a quarter.
Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60). Read the methodology →
Tampa Subaru Dealer Rankings at a Glance
| # | Dealer | City | Grade | Score | Dealer Fees | Quoted Add-ons | Quotes, Past Year |
|---|---|---|---|---|---|---|---|
| 1 | Subaru South Tampa | Tampa | A | 100 | $1,195 | None | 13 |
| 2 | Bert Smith Subaru | St. Petersburg | A | 100 | $1,205 | None | 12 |
| 3 | Sarasota Subaru | Sarasota | A | 98 | $1,296 | 13% | 16 |
| 4 | Subaru Of Wesley Chapel | Wesley Chapel | A | 98 | $1,199 | None | 10 |
| 5 | Conley Subaru | Bradenton | A | 92 | $1,411 | 7% | 15 |
| 6 | Subaru Of Port Richey | Tarpon Springs | B | 86 | $1,684 | 13% | 8 |
| 7 | Subaru Lakeland | Lakeland | B | 85 | $999 | 50% | 4 |
| 8 | Subaru Of North Tampa | Tampa | C | 77 | $2,090 | None | 8 |
| 9 | Morgan Auto Group | Tampa | C | 70 | $2,085 | 31% | 13 |
For the live list, including dealers graded since this page last updated, see the live Subaru dealer rankings near Tampa on the CarEdge Dealer Transparency Index.
Compare Subaru Dealers in Other Metros
CarEdge has graded Subaru dealers in 35 US metros using verified out-the-door quotes. Compare other markets:
- Best Subaru Dealerships in Phoenix
- Best Subaru Dealerships in Houston
- Best Subaru Dealerships in Dallas-Fort Worth
- Best Subaru Dealerships in Los Angeles
- Best Subaru Dealerships in Chicago
- Best Subaru Dealerships in Washington DC
- Best Subaru Dealerships in Seattle
- Best Subaru Dealerships in Denver
- Best Subaru Dealerships in New York City
- Best Subaru Dealerships in Philadelphia
- Best Subaru Dealerships in Boston
- Best Subaru Dealerships in San Francisco Bay
- Best Subaru Dealerships in Minneapolis
- Best Subaru Dealerships in Detroit
- Best Subaru Dealerships in Orlando
- Best Subaru Dealerships in Portland
- Best Subaru Dealerships in Cleveland
- Best Subaru Dealerships in Salt Lake City
- Best Subaru Dealerships in Baltimore
- Best Subaru Dealerships in Milwaukee
- Best Subaru Dealerships in Providence
- Best Subaru Dealerships in Allentown
- Best Subaru Dealerships in Hartford
- Best Subaru Dealerships in Riverside-San Bernardino
- Best Subaru Dealerships in San Jose
- Best Subaru Dealerships in Oxnard-Ventura
- Best Subaru Dealerships in Poughkeepsie
- Best Subaru Dealerships in Flint
- Best Subaru Dealerships in Akron
- Best Subaru Dealerships in Youngstown
- Best Subaru Dealerships in Rockford
- Best Subaru Dealerships in Stockton
- Best Subaru Dealerships in Killeen
- Best Subaru Dealerships in Asheville
How to Use This Data When You Shop
- Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
- Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
- Anchor to the OTD, not the advertised price. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the advertised number.
- Compare three dealers minimum. Even within the same metro, dealer fees, quoted add-ons and advertised price accuracy vary widely. Use this ranking as your shortlist.
Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.
Sponsored by Insurify
Are you overpaying for car insurance?
Compare rates from top carriers in under 5 minutes. CarEdge users save an average of $996/year on auto insurance.
*Disclosure: CarEdge may earn a commission when you compare insurance quotes through our partner, Insurify. This does not influence our editorial content.*